Corporate Fashion Never Looked So Good

One visit to the Felber & Felber Corporate Holiday Gifts & Promotions Open House will have you turning heads. On Tuesday November 17th we will be featuring the latest in corporate apparel from such leading brands as NIKE, Columbia, Port Authority and RED HOUSE.

Just like the item pictured above the RED HOUSE line offers the best in quality and fashion from woven shirts, Cashmere & leather jackets, bags and more. These designs were all inspired by the California Wine Country for fashion that looks and performs to the highest level. Want to see what the best dressed person is wearing for 2010? One look and you will see why the best brands make the best gifts and promotions.

Come visit with us at: Felber & Felber Marketing 1869 E Aurora Rd, STE 400 Twinsburg, Ohio Your business card is your admittance and you must RSVP. Please RSVP here to see the world of corporate gifts and promotions.

Networking Your Way to Success

Networking your way to success
Today's post is written as a resource for the Kent State University Entrepreneur Extravaganza where I will be a presenter with Chris Brown of Marketing Resources & Results. To see Chris' post, click here.

Networking is about knowing who is a good prospect. Are you looking for a job, new clients or potential investors? Friends and colleagues who know your target audience can also help with introductions and referrals. Referrals, networking and target marketing go hand in hand. So, first, determine your target audience. Reference this article:
Referrals: You Are Responsible for Painting the Picture - Part One.

What to say. Create and then practice a 10-20 second opening statement to answer the question of what you do (or what you might be looking for as a student). Keep your phrase positive, free of jargon and “outcome-based.”

Working the room. Networking is NOT running around the room handing out as many business cards as you can. Plan ahead of special events and target those you want to meet. Speak to event organizers and obtain the attendee list. Study the list, note centers of influence and arrive early to maximize your networking time. When the meeting is called to order, do not sit with friends or colleagues. Remember, an empty chair next to you reduces your networking time by 50%.

Follow up. How can you set yourself apart and be the one people remember? Write follow up notes. Not an email or a text message, but a hand written note. Mention an interesting fact or comment about something you learned while actually listening to people during networking. Having a business card is key to obtaining their card. It is difficult to send a note if you do not have their card.

Where to network. Just about anywhere, if you are prepared. Have your business cards with you at all times. Know your audience through preparation. Depending on your goals, networking at peer groups may not yield the same results as groups where your colleagues are not present.

Social media sites. We’ve been social beings a long time. Twitter, Facebook and LinkedIn are just new tools for the same objective. Balance your profiles personally and professionally and by all means keep them clean. Learn the etiquette of each site and harness the nuances. Reference:
COSE meeting is all atwitter over pros, cons of social media.

Take your networking to the next level and help others network. Reference: The Culture and Ethics of Referral-Based Marketing Programs - Part Two.

I look forward to networking with you in person and around the Internet.

Robert M. Felber, MAS
Phone: 330.963.3664
RobFelber@felberandfelber.com
www.felberandfelber.com

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Executive Fine Wood Wine Stoppers

Looking for that special holiday gift that will be cherished for many years? Then you must see this new item that will be on display at our Corporate Holiday Gift & Promotions Open House on November 17, 2009.

These wine stoppers are hand-crafted from the finest woods available in Ash, Cherry or Stained Oak. Stopper is stainless steel with synthetic seals that will not dry out.

These gifts are perfect for corporate recognition, awards, golf outings, speaker gifts and at holiday time. Available with standard sports & school mascot tops or your company logo.

Come visit with us at: Felber & Felber Marketing 1869 E Aurora Rd, STE 400 Twinsburg, Ohio Your business card is your admittance and you must RSVP. Please RSVP here to see the world of corporate gifts and promotions.

The Best Business Gifts Available from Leeds and more!

Time to go for the best. Felber & Felber Marketing's Open House and Gift show will be featuring some of the finest gifts available. We will feature selections from LEED's - the premier supplier in the promotional industry. View items such as travel gear, desktop gifts, housewares, coolers, business cases and more. Featured brands are Alicia Klein, Balmain, Case Logic, Cutter & Buck, Dockers and Wenger.

Also view premiums from these fine brands: Coleman, FUJI, MVSport, Tumi, & Sony.

RSVP TODAY!

Felber & Felber Marketing's Open House featuring Corporate Holiday Gifts & Premiums is on November 17, 2009 from 3:00 pm to 8:00 pm.

Come visit with us at: Felber & Felber Marketing 1869 E Aurora Rd, STE 400 Twinsburg, Ohio Your business card is your admittance and you must RSVP. Please RSVP here to see the world of corporate gifts and promotions.

Food Gifts Offer So Much

Are you looking for a gift that can be shared and enjoyed by many people? Year after year companies are trying to find something to give to their clients that will have a great holiday impact and say thank you for your business. Food gifts fill this need perfectly.

Just think you can touch multiple senses that will have your clients 'eating out of your hand' for the entire year and keep your brand alive. The sense of smell, taste, feel and sight will add impact to your gift.

Felber & Felber will be featuring many food gifts at their Open House this November for you to view and taste.

You will see beautiful items in hand-crafted wooden cases with a custom branded logo or message. A variety of nuts, candy and foods (like hams, turkey, sausage) can all be packed to fit your budget and need.

Also if you are looking for the freshest baked cookies and brownies then this is the place. Just think fresh baked cookies that are baked and shipped the same day. They taste just like mom's kitchen and are made without preservatives. One taste and you will be convinced they are best around. Many packaging options includes stock and custom printed tins, boxes and multi-packs.





Felber & Felber Marketing's Open House featuring Corporate Holiday Gifts & Premiums is on November 17, 2009 from 3:00 pm to 8:00 pm.

Come visit with us at: Felber & Felber Marketing 1869 E Aurora Rd, STE 400 Twinsburg, Ohio Your business card is your admittance and you must RSVP. Please RSVP here to see the world of corporate gifts and promotions.

Corporate Holiday Gifts & Promotions Open House

Felber & Felber Marketing is hosting an Open House featuring Corporate Holiday Gifts & Premiums on November 17, 2009 from 3:00 pm to 8:00 pm.

Come visit with us at:

Felber & Felber Marketing
1869 E Aurora Rd, STE 400
Twinsburg, Ohio

See the latest selections from these brands:

• LEEDS
• Parker, Waterman, Papermate & Quill
• Nike, Columbia, Ogio, Port Authority & Red House
• Starline
• Coleman
• FUJI
• MVSport
• TUMI
• Bushnell
• Sony
• Maple Ridge Farms

Featuring:

Desktop Gifts, Travel Gifts, Watches, Electronics, Housewares, Pens, Pencils, Markers, Bags, Corporate Wearing Apparel, Outerwear, Key & Luggage Tags, Mugs & Drinkware.

Promotional items for every category and budget.

Your business card is your admittance. RSVP required. To RSVP or for more information click here.

SURE YOU'RE TWITTERING, BUT DO YOU TWEET CHAT?

I recently participated in a Tweet Chat regarding promotional products. Learn how social media can be combined with other media, visit Felber & Felber's In The News
and click on the October 2009 article.

NETWORKING: ARE YOU PAYING IT FORWARD?

NETWORKING: ARE YOU PAYING IT FORWARD?

Whether you are in business, hoping to get back in or find yourself somewhere in between, you need to network. The rude awaking of a lost job has jolted many people to wake up one morning (or worse yet in the middle of the night) and say “I have to start networking.” The very next realization is they may have come to the game too late. You can help.

Many who know me have heard me profess building your network at all times. In this and all economies, you need contacts. Already have the job or never lost it? I bet you are getting requests to connect with people you only knew casually. Do they want to “have coffee” or “pick your brain?”

This is your time to shine. PAY IT FORWARD. A movie of the same name exists with this plot: A young boy attempts to make the world a better place after his teacher gives him that chance. Kevin Spacey and Helen Hunt, 2000.

While I have not seen the movie (now I guess I should), I am a firm believe in the Wikipedia definition: The expression "pay it forward" is used to describe the concept of asking that a good turn be repaid by having it done to others instead. In contract law, typically there are two parties but there is the concept of third party beneficiaries. Pay it forward merely applies this contract law concept so that third party beneficiary be a stranger to the creditor (or obligee). More specifically, the creditor (obligee) offers the debtor (obligor) the option of "paying" the debt forward by lending it to a third person instead of paying it back to the original creditor. Debt and payments can be monetary or by good deeds. In sociology, this concept is called "generalized reciprocity" or "generalized exchange". A related transaction, which starts with a gift instead of a loan, is alternative giving.

How can you help? Connect with job seekers and be generous with your time. Offer to introduce them to someone in your network. Have them practice their 30 second commercial with you or simply review their resume or portfolio. Informational interviews also allow you to meet great people outside of the formal job search process.

I keep getting asked why I attend these 400-700 person networking events. How can they be good for business? Do I really meet people that are interested in my business or just those lost souls looking for a job?

Do the math. I attend an event and meet 25-50 people, many searching for a position. Waste of time, right? But, it is not a matter of IF the economy will pick up, but WHEN. And, even if just one quarter of these folks get jobs, who do you think they will remember? Will they remember the people who ignored them and refused to network or the kind folks who connected with them on LinkedIn and went out of their way to help?

So, how are you Paying It Forward this week? Reach out to one friend or past colleague. Invite them to a networking event or better yet, bring them as a guest to a business networking event. Forward articles of interest and possible contacts in their field and make sure they know of all the job seeker support events.

You will see benefits; not just immediately, but years from now. Pay It Forward for better contacts in the future. Please let me know how you are helping. Post your comments. And, feel free to send me someone you think I can help.

Rob Felber